Who are we

Formed in 1989, CD has over 30 years’ experience of vehicle remarketing and managing vehicles for many of the UK's leading organisations. With clients from the rental and leasing sector as well as large and small corporations and finance houses our success in online remarketing of used vehicles has enabled us to develop long term relationships with both our clients and buyers.

Where are we

We operate from a purpose built three acre site in Corby, where we manage all our on line auctions. Due to continued growth we now have another site in Corby where commercial vehicles are processed and in conjunction with our sister company SMH Solutions we process vehicles for sale in Gloucester, Thurleigh and Horwich. At all sites we have a high-quality photo booth which ensures clear and detailed appraisal pictures of every vehicle we sell. Our on-site bodyshop facilities enables us to offer speedy and cost-effective repairs to vehicles before sale if required.

  • 2020
    Motor Trader Awards
  • 2019
    Business Motoring Awards 2019 - Best Remarketing Service
  • 2019

    Updated website to provide greater buying experience

  • 2018

    Auction hubs at Bolton, Bedford and Gloucester added.

  • 2017

    Acquired by Arctos Holdings Ltd, owners of SMH Fleet Solutions Ltd and Hudson Kapel Ltd.

  • 2017

    Establish CD Commercial Centre in Corby, allowing commercial vehicles being remarketed to be handled in their own surroundings.

  • 2015

    Launches responsive website site allowing buyers to bid via smart phone and tablet.

  • 2014

    Establish CD Fleet Services to reflect the business services offered to large fleet operators.

  • 2010

    Establish CD Auction Group and pool fleet management service

  • 2003

    Cars Direct moves to new purpose built site in Corby and launches the first live bidding online, revolutionising vehicle auctions

  • 1989

    Cars Direct established by Graham Johnstone and Roger Woodward, redefining vehicle auctions by using the latest facsimile technology to allow a buyer to bid via fax rather than attend a traditional vehicle auction

What we do

The business is focused on remarketing and management of vehicles from the trade to the trade.

We have three divisions:

On-line vehicle sales

All our sales are on-line rather than a physical auction, ensuring we reach a much broader range of buyers. We offer large clients branded sales with general fleet and commercial sales held at regular dates and days of the week, ensuring buyers are in the habit of viewing our auctions.

We have also established remote auctions for clients that have the facilities to hand vehicles over to buyers once the remarketing process is complete. This remote process does not detract from our high quality vehicle images and appraisals but helps vendors by keeping logistics costs to a minimum.

Pool fleet management

Our online pool fleet management system allows us to create a bespoke service tailored to the demands of your business. We are able to drive down costs, create fleet efficiencies by implementing services including;

  • vehicle collection and delivery
  • vehicle inspection and condition reporting
  • storage when not in use
  • vehicle movement tracking
  • mileage tracking and reporting
  • maintenance, repair and refurbishment
  • end-of-use vehicle disposal

Vehicle logistics

Our in-house vehicle logistics division offers a full collection and delivery service throughout the UK, Ireland and mainland Europe.

Experts in delivering high value, premium brand vehicles our professional uniformed drivers have a well-established reputation for care, quality-control and reliability.